Tag Archives: shop-drop

You are what you buy

On Black Friday, artist Michele Pred “shop-dropped” prints of her artwork at Ikea. The prints are barcodes, which, when scanned, read “You are what you buy.” Ikea ends up with unexplained extra cash on their books, and a bunch of unsuspecting people have art hanging on their walls that’s both making fun of consumer culture, and worth a whole lot more than they think.